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    • Mini Masterclass - Working effectively with the Media
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  • Home
  • Mini Masterclasses
    • Member login
    • Behind the Masterclass
    • Mini Masterclass - Working effectively with the Media
  • Services
  • My Favourite Things
    • Wine Regions of Australia
    • My Own Musings
    • A Town called Orange
  • Articles
    • Wine Writing
    • Travel Writing
    • Reviews
  • My Journey
  • Let's Share a Glass
Behind the Masterclass
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A few articles offering an insight into the Mini Masterclasses, highlighting key topics, what they offer and why they are worth a watch.

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How to become a trusted source for journalists in the wine industry

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PR mistakes wineries make when dealing with the media

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The hidden value of media coverage for small wine businesses

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Why Journalists rarely hear back from wineries

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Wine marketing case studies I love (part 1)

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Five Considerations Every Wine Producer Should Make Before Engaging with the Media

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Putting Yourself Out There: Vulnerability, Confidence, and Launching Something New

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  • Home
  • Mini Masterclasses
  • Services
  • My Favourite Things
  • Articles
  • My Journey
  • Let's Share a Glass